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Posts Tagged ‘advertising’

If Elon Musk is going to destroy the Bird Site, inadvertently or not – the reported wheeze that everyone will get a timeline prioritising tweets from $8/month ‘verified’ users suggests he doesn’t have the faintest idea what makes it great for many people – I am hoping that he either takes his time (couple of years, say) or gets it over with in the next couple of weeks. I have a chapter forthcoming, at some point in the next year or so, exploring references to Thucydides on Twitter both as a window onto his image in contemporary culture and as a snapshot of the dynamics of social media. It would be nice if Twitter retained something of its current significance when the chapter appears – or, I urgently need to rewrite some sections substantially before the book goes to press, to explain why anyone thought this stuff was worth worrying about back in 2019…

This past week has been very much a matter of “you don’t know what you’ve got ‘til some pampered egomaniac has stomped all over it and it’s gone’. (more…)

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Clickbait?

Even now, with just ten days to go, I’m still hoping that my viewing stats for this blog in 2015 will match or exceed those of previous years. After all, I feel that I’ve been writing some decent material in the last year, even if the number of posts (and possibly the quality) has fallen off over the last couple of months under the pressure of the regular job (the suggestion in my recent staff review that I should consider becoming a ‘public intellectual’ – which I’m not sure is achievable simply by blogging and spending time on Twitter in any case – rather ignores the fact that this all has to be done in my spare time, which is in ever shorter supply). At last count, the number of views had just topped the figure from 2013, but the number of visitors is still substantially lower.

Clearly I need to write something that will quickly catch a whole new audience, even if they look at only one post. (more…)

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